Ride Sharing — How we can make it possible- UX Case Study

User Objective

User Persona and Scenario

Business Model ( For Rider)

But On Ride Share

For Car Owner

Competitive Analysis

1) Uber

2) Ola

3) Wunder Carpool

4) Bla Bla Car

Insights from the research

Problems for passengers

Problems for riders

Understanding the User Flow (Passenger)

User flow (Rider)


Why we need a Mobile App?

Why we are targeting younger Audience?

How it will work?

How can we build Trust?


Features and visual elements (Passenger):

Features and Visual Elements (Rider)-

Benefits of Carpool

Challenges with Carpool

Misuse of Car pool

Uber Driver Shot Dead

Rape Cases

Edge Cases


Conclusion Note:

User Experience Designer